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There's Methodology to Our Madness |
Who We Are
The InfoManiacs Advantage
What Do Clients Say About Us
Info-Maniacal Research Capabilities
Meet the Master Maniac
Contact Us
Located in Metropolitan Chicago just 20 minutes from the downtown loop.
(708) 447-6771 lkippen@imaniacs.com
The InfoManiacs Advantage
What Do Clients Say About Us
Info-Maniacal Research Capabilities
Meet the Master Maniac
Contact Us
Located in Metropolitan Chicago just 20 minutes from the downtown loop.
(708) 447-6771 lkippen@imaniacs.com
Our Info-Maniacal research capabilities
- New product development, assessment and optimization
- Strategic and tactical planning
- Branding, brand equity, and brand imaging
- Corporate, brand, and product positioning
- Segmentation
- Forecasting
- Program evaluation
- Customer/employee/patient satisfaction, loyalty, and retention
- Concept, message, and ad testing
- One-on-one in-depth face-to-face or telephone interviewing
- Dyad, triad, and focus group moderation
- Web conferencing
- Screener and questionnaire development
- Data collection (Online, telephone, mail, mixed-methodologies)
- Data entry, tabbing, and coding
- Data analysis
- Simple and complex statistical analyses
- Reporting
- Presentations
- Pharmaceuticals/biotechnology
- Clinical diagnostics and medical products
- Managed care
- Health care
- Financial services
- Consumer package goods
- Hospitality and food service
- Heavy and light industrial products, and chemicals
- High technology
- Associations and Not-for-Profits
- Agriculture/horticulture
